Media monitoring
Print and online media, video channels — weekly reach, sentiment, geography.
Услуга № 10 / 11
Analytics and monitoring.
Regular monitoring and analytical reports on the company, competitors, market and media field. Decisions are made on real data and analysis, not guesses.
компоненты услуги.
Каждый компонент — отдельный инструмент в общем медиа-плане. Мы не продаём «услугу в общем» — мы строим систему присутствия из конкретных модулей.
Social monitoring
Mentions, hashtags, spikes, audience sentiment.
Competitor analysis
3–5 key competitors — what they say, in which channels, at what volume.
Campaign analysis
Per-campaign — press release, product launch, event — report and recommendations.
Dashboard
Real-time dashboard — share of voice, sentiment, reach — figures always available.
ваша задача — наша услуга?
Эта услуга подходит, если узнаёте свой кейс в одном из сценариев ниже.
Decisions are guess-driven
Moving to data needs monitoring and analysis infrastructure.
Campaign KPIs are unclear
What counts as success — weekly and monthly metrics.
Limited competitor visibility
What they do, what you can replicate — competitor analysis.
Sentiment not being tracked
How they speak about you — positive, negative, neutral — needs monitoring.
как мы работаем.
Услуга ведётся в несколько шагов. Прозрачно, измеримо, повторяемо.
01
Metrics map
KPIs that matter to you — sentiment, share of voice, reach, conversion.
02
Tool setup
Dashboard and monitoring systems — tuned to the brand.
03
First 30 days
Baseline analytics, hourly monitoring, first monthly report.
04
Ongoing operations
Weekly and monthly reports, recommendations, campaign reports.
вопросы, которые задают.
Which tools do you use?
Brand-Analytica, Brand24, Mediatoolkit and our own tools. Stack tailored per client.
How real-time is it?
Standard refresh is hourly. Crisis monitoring polls every 5 minutes.
Contact
let's discuss your project.
Have a PR, media or reputation project? Leave a brief — our team will get back to you with the most suitable solution.
Send brief- prlabuzb@gmail.com
- Телефон
- +998 99 791 91 30
- Офис
- Tashkent, Shaykhantakhur district